About · Lead Generation Consulting℠

25+ years of lead generation excellence — the origin story of Lead Gen AI Suite™.

Lead Generation Consulting has been a name in B2B lead generation for more than 25 years — a digital marketing agency since the mid-2000s, back when "lead gen" still meant phones and spreadsheets. That practice is the foundation everything else is built on. Today it's the authority engine behind Lead Gen AI Suite™.

20+ yrsas a lead generation name
Mid-2000sfounding digital agency
Detroitbuilt and based
1000xDigital LLC — parent

The lineage

The grandfather of Lead Gen AI Suite™.

Most software companies start with a product and go looking for credibility. We started with the credibility. Lead Generation Consulting earned its name the slow way — winning B2B pipeline for clients, year after year, through every change the channel has been through: the rise of search, the collapse of cold calling, the marketing-automation wave, and now AI.

Lead Gen AI Suite™ isn't a startup's first guess at how outbound should work. It's a 25-year playbook, rebuilt as AI agents — the same strategy that won deals for two decades, now running on a platform a small U.S. team can operate end-to-end. The consultancy is the father; the platform is the future it built — now with G — The Generator™ as the sixth intelligence layer across all five agents.

The line of descent

  • Mid-2000s

    Lead Generation Consulting launches as a digital marketing agency, building lead engines for B2B clients.

  • 2008

    The original Microsite Generator is created — fast, personalized landing pages before they were a category.

  • 2010s

    Two decades of pipeline work across search, outbound, and marketing automation.

  • 2026

    The playbook is rebuilt as AI agents — Lead Gen AI Suite™.

Founder

David Lloyd Phillips.

David has built lead generation businesses for a quarter century — founding Retirement Calculator, Inc. in 2001, operating consumer financial-tool platforms at national scale, running the Lead Generation Consulting practice, and launching the original Microsite Generator in 2008.

Born in Detroit in 1971 and raised across Metro Detroit, he competed in sports at a high level and coached the Ferris State University men's golf team in the late 1990s. Competition and discipline shaped how he builds. The "L" in the Lead Gen AI Suite™ logo is his middle name — Lloyd — after his grandfather Lloyd Larder, who ran a well-known Detroit diner in the 1960s and 70s. The mark is a quiet nod to Detroit, family, and work ethic.

The legal bits

Legal entity1000x Digital LLC
TypeMichigan LLC
Operating practiceLead Generation Consulting℠
ProductLead Gen AI Suite™
HeadquartersDetroit, Michigan

How we work

Make pipeline boring again.

Pipeline shouldn't be a mystery you debate every Monday. It should be a system you can defend with data and forecast within 10%.

Operators first.

We don't ship features we wouldn't use ourselves. Every release is dogfooded inside our own practice before it reaches customers.

Explainability over magic.

Every score has a source. Every recommendation has a "why." If the model can't justify a decision, we don't ship the decision.

Human in the loop.

Sequences send because a person approved them. Automation is a force multiplier, not a substitute for judgment.

Defensible attribution.

If a number can't survive a CFO review, it doesn't belong on a dashboard. We track replies, meetings, and pipeline — not vanity opens.

Small teams, big ranges.

We design for the team with three reps and a founder, not the one with sixty and a six-tool stack.

Detroit raised us.

A percentage of profits goes back to Detroit-area churches and charities — quietly, the community that raised the founder.

Private beta · No payment required today

Built on 25+ years. Run by AI.

Put 25+ years of lead generation to work on your pipeline. Schedule a strategy call, or talk to G for a 5-minute live walkthrough.